Ride the wave with the new Olympus TG-610 limited edition Quiksilver digital camera

25 January, 2011

Olympus announces the launch of the Olympus TG-610 limited edition Quiksilver digital camera – waterproof, shockproof and freezeproof, to ensure photos of the toughest surf conditions can be captured anytime.

This is an exclusive to Australia and consumers can be the first in the world to get their hands on the Olympus TG-610 at the Quiksilver pop-up store at the Quiksilver Pro on the Gold Coast next month (26 February – 9 March), where two times World Surfing Champion and Olympus Tough ambassador Tom Carroll will be in attendance.

For those searching for the ultimate wave or people who love extreme outdoor sports, the Olympus TG-610 is rugged enough to handle the toughest conditions, meaning you’ll never miss a moment of life’s adventures.

The launch of the Quiksilver branded TG-610 cements a longstanding relationship between Olympus and Quiksilver: “For us, partnering with Quiksilver for our Tough camera range made perfect sense” said Marc Radatt, Managing Director, Olympus Imaging Australia.

“The Quiksilver brand is all about active sports and excellence in performance and that’s exactly what the Olympus Tough camera range represents – the ability to deliver amazing images under any conditions”.

Jamie Wood, Strategic Partnerships Manager for Quiksilver Australia said: “The 2011 Quiksilver Pro presented by Land Rover will bring together the worlds best surfers in some of the most challenging surf conditions seen anywhere on the planet”

“Olympus are the pioneers of the Tough digital camera and this partnership highlights the synergy between a passion for photography and a passion for extreme sports like surfing and snowboarding.”

Key features of the Quiksilver branded TG-610 include:

  • Waterproof to 5m, shockproof to 1.5m and freezeproof to - 10°C
  • Superior image quality thanks to 14 megapixels
  • 5 x wide-angle optical zoom lenses and dual image stabilisation
  • HD Movie & HDMI Control – high-definition video (HD video) delivers a broadcast-quality movie experience when played back on a high-definition television (HDTV)
  • 3D Photo Mode – captures two shots of a scene from two different angles to create still photos that can be viewed with the added excitement and realism of 3D
  • Eye-Fi Card Compatibility – allows automatic wireless uploading of images to the website or PC of your choice
  • New Magic Filters – make it possible to create special artistic effects in still images and/or movies directly in the camera
  • In-Camera Panorama – offers quick and easy panoramic shots
  • AF Tracking – tracks a moving subject automatically and keeps it in focus for optimal image quality

The TG-610 Quiksilver branded digital camera will be available at the Quiksilver pop-up store at the Quiksilver Pro on the Gold Coast from 26 February – 9 March and then widely available in Australia mid March from all major retailers.

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About Olympus
Olympus Imaging Australia Pty Ltd is a subsidiary of Olympus Corporation, headquartered in Japan. Olympus Imaging Australia is responsible for the marketing and distribution of Olympus consumer products in Australia and through Olympus agents and dealers in New Zealand, Papua New Guinea, Tahiti and the South Pacific region.

Olympus Imaging Australia encompasses a broad range of imaging products from digital and film cameras designed for photographers of all levels. Our mission is to deliver innovative products that fit into everyday lifestyles, enabling customers to explore their world. www.olympus.com.au