PHASE ONE ANNOUNCES x 3 NEW BACKS

LAUNCH OF THE IQ SERIES DIGITAL BACKS

THE IQ SERIES DIGITAL BACKS
What the world's best photography is made of!

At a 'Sunday Brunch' Phase One announced the NEW IQ Series Digital Backs and TODAY we can officially announce the launch of these exciting new backs.
CHECK OUT THE VIDEO

IQ180 - World Leading Image Quality
Realize your vision. The Phase One IQ180 camera system is the world's most powerful medium format camera system.

IQ160 - Nonstop Performance
The days when a photographer was waiting for the buffer to clear are over. The New Phase One IQ160 provides 60.5 megapixel full-frame photography - limited only by the media storage capacity.

IQ140 - Touch the Future
The Phase One IQ140 camera system is the first step into the intuitive future. The 4-button navigation is now complemented by touch screen navigation, providing complete intuitive control of the Phase One IQ140 Digital Back.

IQ180 - World Leading Image Quality

IQ180 - World Leading Image Quality
* 80 megapixel resolution for extreme details level
* 645 full-frame CCD
* 20 megapixel Sensor+ resolution for higher light
* Extreme 12.5 f-stops dynamic range
* 1.15 megapixel resolution 3.2" display with vibrant colours
* Multi touch screen functionality to pan, browse and zoom up to 400%.

IQ160 - Nonstop Performance
IQ160 - Nonstop Performance
* 60.5 megapixel resolution for extreme detail level
* 645 full-frame CCD
* 15 megapixel Sensor+ resolution for higher light sensitivity and faster workflow
* Extreme 12.5 f-stops dynamic range
* Multi touch screen to pan, browse and zoom up to 400%

Q140 - Touch the Future
IQ140 - Touch the Future
* 40 megapixel resolution for extreme detail level
* 10 megapixel Sensor+ resolution for higher light sensitivity and faster worlflow
* Extreme 12.5 f-stops dynamic range
* 1.15 megapixel resolution 3.2" display with vibrant colours
* Multi touch screen functionality to pan, browse and zoom up to 400%

OPEN HOUSE
OPEN HOUSE
To celebrate the release of the NEW IQ Series Backs we are planning a number of Open Houses so you can have a Hands On demonstration of the New Backs. These are in the planning process and we will confirm in the next few days. Dates are semi-confirmed at this stage with Brisbane date still being finalized.

If you have an interest in attending please email Kylie so we can keep you updated. Details will also be up on our WEBSITE and FACEBOOK page once confirmed.

PERTH Monday February 7th
Where: TBC

MELBOURNE Wednesday February 9th
Where: TBC

SYDNEY Thursday February 10th
Where: TBC

BRISBANE
When and Where: TBC

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Availability and Other News
The IQ180 back will start to ship in late April, 2010. The IQ160 and IQ140 will become available over the following couple of months.

Phase One says that they will be offering an attractive upgrade program for previous P series backs, and also a trade-in program for owners of other brands.

CONTACT US P: 02 9906 2733 or email