Sydney, 9 April 2018 – At NAB 2018, Sony focuses on new workflows for new customer genres. The company is showcasing technologies and products for High Definition (HD), 4K, 8K, High Dynamic Range (HDR) and IP, enabling more creative options and greater flexibility for professionals.
Taking center-stage at the stand is Sony’s ultimate big-screen bezel-less Crystal LED display system, delivering huge 8K x 4K visual images with stunning picture quality. Ultra-real contents including unprecedented 8K 120fps video shot by 8K system camera UHC-8300 with three 1.25-inch 8K sensors are replayed to impress visitors. Sony’s exhibit will also feature new models and updates to solutions and services proposing the right mix for professionals’ needs in achieving their long-term success.
A combination of changing consumer viewing habits, unprecedented industry consolidation and new business models has created a “sea change” in the media industry, according to Anthony Kable, Content Creation Group Manager, Sony Australia.
“Media customers need to deliver content anytime to any platform, in a range of different formats, and in high quality,” Kable said. “Often they need to do all this with fewer resources. Sony is continually adapting to meet our customers’ changing needs, assisting them to develop practical workflows that meet their technical and financial goals.”
Kable added that increasing acceptance of cloud technology has seen more companies moving content and their operations into the cloud. Additionally, media companies need to maximize and monetize the global distribution of their content, while also balancing capital and operating expenses.
Sony’s Media Solutions Division
Sony’s Media Solutions Division, formed in December last year, is harnessing the power of cloud collaboration and automation to develop and bring to market customized technologies for content owners/creators, distributors and platforms. The group combines many of Sony’s technology resources designed to drive efficiencies at every stage of the media production lifecycle — from content acquisition to distribution to archive. Sony continually expands its professional solutions offerings, enhancing and developing options for real-time and non-real-time production such as XDCAM air, Media Backbone Hive, Media Backbone NavigatorX, Memnon digitization and the Ci cloud platform. Further, Ven.ue strengthens OTT and cloud-based content distribution and management capabilities. Sony also acquired Crispin Corporation in April 2017, adding master control automation and asset management to its array of media solutions.
Sony’s NAB 2018 New Products
At NAB 2018, Sony will highlight its comprehensive and growing line of cameras and camcorders, with 4K and support for HDR available at every level.
Cameras and camcorders
Sony is expanding its XDCAM line of professional camcorders with its new flagship handheld PXW-Z280 and a 4K compact camcorder PXW-Z190.
PXW-Z280 is equipped with the world’s first 4K three 1/2-type Exmor R CMOS image sensors, delivering high sensitivity of F12 (59.94p), long zoom ratio and deep depth of field, ideal for news gathering. In addition, 4K 4:2:2 10-bit adds vivid imagery and delicate color gradation. The PXW-Z280 supports 4K 50p/60p recording capability and 12G-SDI output, making it the ideal choice for live event production. The enhanced network enables direct-to-air workflow featuring Sony’s Quality of Service (QoS) for live distribution of high-quality broadcast content, using a Dual Link connection by multiplexing two cellular networks. Versatile formats and interfaces also support the workflow. A 17x zoom lens and three independent control rings with end-stop allow manual control of focus, zoom, and iris for quick and precise adjustment.
PXW-Z190 carries newly developed three 1/3-type Exmor R CMOS image sensors that capture RGB light independently and deliver 4K 50p/60p imagery with high resolution and a wide range of gradation. 4:2:2 10-bit ensures vivid and rich color content in HD. The new model incorporates a 25x optical zoom lens to cover a wide focal range for multiple shooing requirements, with three independent lens rings to support intuitive operation.
Both models are equipped with Advanced Face Detection Autofocus (AF) including “Face Priority AF” and newly added “Face Only AF,” and Sony’s Electronic Variable ND filter ensures greater exposure control by smoothly varying the density of the ND filter during shooting while maintaining resolution and depth of field.
Sony expands its Large Format Sensor category with the new XDCAM handheld camcorder FS5 II. Complete with 4K HDR and 120fps performance and RAW capabilities, the new Super 35mm camcorder combines outstanding image quality with an ergonomic modular frame. In addition to S-Log 2/3, the FS5 II supports Sony’s Instant HDR Workflow to produce HDR content for quick post-production without the need of grading. The FS5 II features an all-new look with a refined picture tone to capture natural highlights, subtle, alluring and well rendered facial tones and a softer tonal look emphasizing portrayal of a person.
IP Live Production Solution
Sony’s IP Live production solution offers an alternative to the separate infrastructures of SDI for live production and IP for file-based production; creating a single, unified IP network. It lowers equipment costs and lays out a logical upgrade path to 4K, High Frame Rate (HFR), 8K and beyond. Broadcasters worldwide are embracing IP. Sony is a pioneer in this area with its Networked Media Interface. Sony is also investing in the future of IP Live interoperability with industry standards such as SMPTE ST 2110.
Sony is building SMPTE ST 2110 into its legacy and new products, making it among the first manufacturers to bring its entire portfolio of IP products into ST 2110 compliance. In addition to collaboration with many IP switch manufacturers, Sony and Cisco have announced a new global collaboration to create IP networking technologies for 4K/HD live production applications in the broadcast, media and entertainment industries. The agreement between the two companies will give customers worldwide an expanded range of flexible, proven and reliable IP systems.
Sony also expands its IP Live Production offering with a new camera control unit (CCU), the HDCU-3100. The 1.5U size of the compact fiber CCU brings IP capabilities to Sony’s system cameras, from the flagship 4K HDC-4300 with BPU-4000 series, including the new BPU-4500A, through to the HDC-2000 series and HSC fiber system cameras. Combined with a new HKCU-SFP30 option board, the HDCU-3100 is able to support SMPTE ST 2110 Professional Media over a managed IP Network suite of standards. The essential functionalities required for live production including tally, intercom and return video can all be provided through IP. Support for NMOS IS-04/05 is in future scope.
Sony’s new live production switcher, the XVS-9000, is designed to address the demands of advanced 4K and HD productions in the rise of HDR content. The XVS-9000 offers up to 80 inputs and 40 outputs in 4K and up to 160 inputs and 80 outputs in HD, adopting the latest interfaces for both IP (SMPTE ST 2110) and 12G-SDI in 4K as well as hybrid system of both, for large sporting and entertainment events.
Archive and Storage Solution
Sony will be showing the latest generation of its Optical Disc Archive System and announcing new agreements with partner companies. Qualstar Corporation entered into a Product Development Agreement with Sony to develop an Enterprise Class Optical Disc Library. Mitsubishi Chemical Media Co., Ltd. has also signed a License Agreement with Sony to produce Optical Disc Archive cartridges. Sony further enhances Optical Disc Archive with stable production and new addition to its product line. Sony also embraces an open platform approach for broad compatibility, providing technologies and support to encourage other manufacturers to develop complementary products for the technology.
Responding to voice of customers who are heading to 4K and HDR production, Sony releases firmware updates for BVM-X300 master monitor and PVM-X550 picture monitor. The common feature upgrades are, Flexible Area Marker that allows two flexible area markers to be set freely on one 4K screen; Time Code Display capable of displaying LTC and VITC time code at the top or the bottom of the 4K screen; and New Input Setting to simplify a flow of settings into one integrated assignable button, and the number of assignable settings are increased from 4 to 8. Moreover, High Brightness Mode will be added to PVM-X550, delivering wider dynamic range to reproduce more realistic colours and to optimize 4K color grading with over 180% in HDR Peak Luminance as compared to the current version.
Technology and Product Upgrades
Sony is helping customers to extend the life of their current Sony technologies by continually introducing new upgrades that facilitate new features and performance. These include:
VENICE full-frame motion picture camera – Sony’s next generation CineAlta system that began shipping two months ago is well accepted by the market. At NAB, Sony is previewing upcoming VENICE features including variable frame rate and a newly developed dual base ISO 2500 mode.
UHC-8300 – Sony’s first 8K camera is showcased in US for the first time. 8K (7680 x 4320) 120p capturing format delivers well balanced high-resolution footage with an impressive deep depth of field and wide dynamic range, making it suitable for HDR footage. It can be used not only for 8K production, but also for 4K, generating 8K, 4K and HD signal outputs simultaneously, delivering complete choice to customers.
PXW-Z450 – this versatile 4K production camcorder is even more flexible now through a recent firmware upgrade for HDR support including high-quality S-Log3 shooting and recording, ITU-R BT.2020 colour gamut support, as well as HLG live output.
HXC-FB80 – This accessible entry into 4K- and HDR-ready studio and live production is based on a 3G-SDI platform with 1080/59.94p capabilities. The new system fits a range of commercial applications where professionals need high-quality HD with a “future-proof” path to 4K and HDR production.
Sony’s α (Alpha) camera connected to XDCAM air (Technological Exhibition) – Responding to the market expectation of the full frame mirrorless digital camera for the professional news gathering, α will be showcased with connection to the XDCAM air as a future possibility.
DWX Digital Wireless Microphone System – Sony collaborated with Blue Note Media Group to open “Sony Hall,” a new music venue in New York City March 2018. The hall presents world renowned performing artists across all music genres. Sony Hall is equipped with DWX Series digital wireless microphone system, providing high sound quality with reliable operation to deliver enhanced entertainment experiences to audiences.
For more information on Sony’s professional technologies at NAB 2018, please click here or visit pro.sony
2. Sony’s Digital Media Production Center Opens
Industry-wide resource center will support professionals’ production workflow needs – from 4K/8K and HDR to Live Production and Cinema
Sydney, 9 April 2018 – Sony’s Digital Media Production Center (DMPC) will open on May 1 at Media Center Drive, Los Angeles.
The Center’s core mission is to offer the content creation industry – including digital cinematography, production and broadcast – a one-stop resource for everything related to state-of-the-art technologies and end-to-end production workflow solutions from Sony.
The new DMPC will be a showcase for Sony’s new VENICE full-frame motion picture camera, accepted by production professionals as the new standard for cinematography. The facility will also feature a theater equipped with Sony’s Crystal LED display system or its digital cinema projectors. Additionally, Sony’s 4K Live Camera System, HDC-4300/HDC-4800, and IP Live Production System will be available at the facility as well as a full line-up of imaging technologies, from the α7 series and α9 – full frame sensor, interchangeable lens cameras and α lenses – to Sony’s smallest production camera, the RX0.
Using these systems and technologies, the DMPC will offer training, seminars, master classes and special events for industry professionals and students. The Center will also available to system integrators and Sony partners to experience various parts of production chain.
3. Sony’s New PXW-Z190 XDCAM Handheld Camcorder Delivers 4K 50p/60p Imagery with Three 1/3-type Exmor R CMOS Image Sensors
Integrated 25x zoom lens and advanced Face Detection Autofocus function in a compact body offer optimal choice for corporate, events and education
Sydney, 9 April 2018 – Sony’s PXW-Z190 is a 4K compact camcorder with enhanced usability to achieve various video expressions, making it ideal for independent shooters in the applications such as corporate, event production and education. The camcorder’s newly developed three 1/3-type Exmor R CMOS image sensors capture RGB light independently and deliver 4K 50p/60p imagery with high resolution and a wide range of gradation. 4:2:2 10-bit ensures vivid and rich color content in High Definition (HD).
The new model incorporates a 25x optical zoom lens to cover a wide focal range for multiple shooting requirements, with three independent lens rings to support intuitive operation. Using optical zoom lens with Digital Extender in an HD mode, a 50x zoom equivalent image without any picture degradation can be captured thanks to its 4K resolution sensor. Advanced Face Detection Autofocus (AF) includes the “Face Priority AF” and newly added “Face Only AF” functions. Combining with registration of the face, it helps to ensure a specific person within a group automatically stay in pin-sharp focus, extremely helpful in shooting an interview or lecture.
Sony’s Electronic Variable ND filter ensures greater exposure control by smoothly varying the density of the ND filter during shooting while maintaining resolution and depth of field.
The PXW-Z190 combines advanced usability and network solutions for enhanced workflow efficiency. The PXW-Z190 is HLG compatible to support Sony’s Instant HDR workflow, delivering beautiful HDR content quickly without the need for additional color grading. In addition, “Content Browser Mobile” software allows the camera to be operated remotely via a smartphone. With an optional license, the camcorder can be used with Sony’s cloud-based ENG service, “XDCAM air”. The new camcorder utilizes Sony’s Quality of Service (QoS) for live distribution of high-quality broadcast content using a Dual Link connection, multiplexing two cellular networks. File transfer and streaming are also possible using a wired or wireless LAN or LTE modem connection, allowing immediate editing and live monitoring.
Dual MI shoe enables the use of a wireless microphone and video light at the same time to achieve further flexibility. When using Sony’s UWP-D series wireless microphone, audio signals can be delivered without cabling – eliminating the risk of accidental disconnection and battery loss of the wireless audio receiver. Enhanced four-channel audio recording is supported by a combination of 2 XLR inputs and audio input via an MI shoe.
The camera records to most SD memory cards widely available, with dual card slots for simultaneous, relay and back-up recording.
The PXW-Z190 covers a wide range of main formats including XAVC-Long and DVCAM. In addition to these formats, MPEG HD 422 and MPEG HD are available with an optional license. Proxy 1080i up to 9Mbps can be utilized for 4K and HD simultaneous recording. Other features include 3G-SDI output and a remote terminal for compact multi-camera operation using Sony’s MCX-500 production switcher and RM-30BP controller.
The new PXW-Z190 camcorder is planned to be available in September 2018.
 Use of microphone is optional
4. Sony unleashes refined creativity with the new FS5 II
Sony’s Super 35 mm handheld camcorder now adds 4K 120fps RAW output and new colour science to capture lifelike natural images
Sydney, 9 April 2018 – Sony has today expanded its Large Format Sensor category with the launch of the new XDCAM™ handheld camcorder FS5 (Body：PXW-FS5M2, Lens Kit: PXW-FS5M2K). Complete with stunning 4K High Dynamic Range (HDR) and 120fps performance and RAW capabilities, the new Super 35 mm camcorder marries outstanding image quality with an ergonomic modular frame, offering content creators the ultimate creative flexibility.
The FS5II is an outstanding E-mount camcorder for interchangeable lens camera users, offering boundless creative options for web commercial, music video production, dramas, corporate & event videos and documentaries.
Ultimate handheld creative camcorder: Tuned to meet the requirements of today’s content creators, the FS5II features an all-new look with a refined picture tone to capture natural highlights, subtle, alluring and well rendered facial tones and a softer tonal look with emphasis upon skin tones.. . Using the accumulated expertise of Sony’s digital cinematography camera VENICE, FS5 promises a fresh and vivid look, while retaining plenty of creative options in post-production thanks to its high performance 4K Super 35 Exmor® CMOS sensor.
“When Sony develops new camera technologies, we gather feedback from all ends of the production chain – from DOPs through to post production around the workflow,” said David Green, Product Manager, Sony Australia. “This camera was no exception. We’ve evolved and developed our hugely popular FS5 with default shooting capabilities, and the FS5 II is now a powerful addition to the Large Format Sensor line-up, which promises even more flexibility and creative choices.”
High Frame Rate (HFR) shooting including 4K¹ 120fps² RAW output and HDR features: This camera builds on Sony’s heritage for image quality, delivering stunning HFR shots supporting four seconds of 120fps² in 4K¹ and continuous 240fps in 2K RAW output, when used in partnership with a compatible external recorder. No surprises that continuous 4K 60fps RAW output is also fully supported.
On the other hand, with an internal SD card, the camcorder also offers HFR recording at Full HD 10bit 4:2:2 image quality and a frame rate of up to 240 fps of eight-second cache recording, allowing up to 10x slow motion. Continuous recording of 120fps in Full HD is also supported.
With an Instant HDR Workflow³, users can now reduce time needed in post-production and produce high-quality HDR content quickly without the need of grading. Whilst for productions of longer lead-times, S-Log 2/3 allows the HDR image to be fine-tuned via colour grading.
Grab and Shoot Capabilities: Lightweight but robust, the FS5 II’s well balanced 0.8kg body, adaptability and creative features make it a perfect fit for movie shooting. At the same time, its modular design makes it easy to reconfigure for any application including mounting on a gimbal or drone. Sony’s unique Electronic Variable ND filter with Auto ND function covers a wide range of exposure adjustment as well as creating a wide range of shallow Depth of Field control.
Now with ten Picture Profile settings, the FS5 allows users to instantly and easily configure the camera for different shooting styles, such as cinematic content creation and online content.
The FS5 II will be available from June 2018 onwards.
For further information please visit pro.sony.
 Shooting in HLG/BT.2020 mode
 HLG/BT. 2020 compatible display required for viewing
 at 60Hz mode, 200fps at 50Hz mode
 59.94p. 50fps at 50Hz mode
 Captures 239.76fps at HD or 2K, and playback at 23.98p
5. Sony continues to deliver IP Live Production solution interoperable with industry standards SMPTE ST 2110 and NMOS IS-04/05
Delivering hybrid solutions supporting both 12G-SDI interface and IP to offer more flexibility
Sydney, 9 April 2018 – Sony continues to invest in fully interoperable IP Live Production solutions by expanding its High-end Live Production solutions portfolio, offering compatibility with both SMPTE ST 2110 Media Transport standard and NMOS IS-04/05 devices discovery and management protocols, on top of development of Networked Media Interface (NMI). Furthering its commitment to support open standards, Sony is adding new offerings to its range of live production system solutions. System cameras, multi-format switchers and production servers will support both IP and 12G-SDI interfaces to deliver ultimate flexibility. The Live Production solutions are also growing with the latest remote control panels and a system controller license.
New devices to accelerate the transition to IP Live Production: As the industry’s transition to IP continues to gather pace, Sony is introducing a new flagship video switcher, the XVS-9000, which supports both IP (SMPTE ST 2110) and 12G-SDI in 4K as well as hybrid system of both, for large sporting and entertainment events.
Offering up to 80 inputs and 40 outputs in 4K, and up to 160 inputs and 80 outputs in HD, the XVS-9000 addresses the demands of advanced 4K and HD productions and the rise of High Dynamic Range (HDR) content with the freedom of choice of the latest interfaces.
The new HDCU-3100 camera control unit (CCU) will also support SMPTE ST 2110 in HD and offers IP capability to a wide range of system cameras – from HDC-4300 with BPU-4000 series including new BPU-4500A baseband processor unit (BPU), through to HDC-2000 series and the HSC Fiber System cameras. This new CCU features tally, intercom, and audio and video returns support all over IP on top of the regular CCU features.
In addition, Sony supports SMPTE ST 2110 in HD for current XVS-multi-format switchers family, while the HDCU-4300 CCU will be supported from 2019 onwards.
Sony is further developing SMPTE ST 2110 4K compliant products to meet the growing demand for 4K Live content production. Its new BPU-4500A BPU builds upon the features and specifications of BPU-4500, equipping users with an optional slot to accommodate either SMPTE ST 2110 or NMI option boards. This provides customers with the flexibility to use either interface, depending on the system requirements.
Expanding the upgrades across its IP Live Production solutions, Sony is also enhancing its IP Live System Manager, a software that not only rationalizes the control and configuration of the networked production devices, but also the management of the network itself to meet the severe requirements of professional live production over IP networks.
The system now also supports NS-BUS, an open routing control protocol to communicate with other equipment and systems. This IP-based management protocol allows cross-point switching, source names and tally support from an external management system, making it easy to monitor multiple streams while they are transmitted over the network at any location.
Furthermore, Sony will be displaying three new control panels at Sony’s stand at NAB – the MKS-R3210, MKS-R1620 and MKS-R1630, which will be controlled via IP Live System Manager and support new NS-BUS. This transforms the production system into a turn-key solution for routing video and audio streams while operating in a traditional manner.
An agile and future- proof solution: Sony’s vision to pioneer interoperable solutions – meeting both present and future needs of broadcasters whilst offering customer choice – drives its dual investment in IP and SDI technologies.
Offering customers with greater flexibility and wider choice, Sony is expanding its 12G-SDI compliant products. In 2018, the 12G-SDI interface will be available for the XVS-9000, XVS-8000, XVS-7000, XVS-6000 multi-format switchers as well as the BPU-4500A, BPU-4000 BPU, the HDCU-4300 CCU for HDC-4300 camera, and the PWS-4500 multi-format AV storage unit.
“We remain fiercely committed to offer our customers with choices, which is why we continue to promote new architecture opportunities offered by IP, whilst also recognizing the importance of 12G-SDI. Being able to integrate both IP and SDI interfaces provides customers with the ultimate flexibility to design modern live production facilities, utilizing the solutions best-suited for their needs, rather than purely based on the interfaces they’re compatible with,” commented Anthony Kable, Content Creation Group Manager, Sony Australia. “We’re empowering our customers to build more agile, flexible and cost-effective systems that can really rip the benefits of these state-of-the-art technologies.”
Ensuring and contributing to interoperability: As the founder of the IP Live Alliance – which now boasts over 70 manufacturers – as well as a founding member of the Advanced Media Workflow Association (AMWA) and a SMPTE member, Sony has played an active role in contributing to the development, adoption, standardization and refinement of standards and protocols for live production over IP. The company continues to work with AMWA to support NMOS IS-04 and NMOS IS-05 specifications and other future enhancements.
The support of standards will be presented at the NAB IP Showcase booth with various vendors. Sony has also recently conducted interoperability tests with Evertz covering SMPTE ST2059 PTP, ST2110 HD, NMOS IS-04 successfully. An NMOS-based joint demo will be available at Evertz booth during NAB.
IP Live Production system is continuously adopted globally: NEP Australia has decided to install HDCU-3100 CCU with HDC-4300 camera and BPU in their IP OB Van. NEP is using HDC-4300 cameras in four of its IP OB vans, which connect back to a central hub in Sydney and Melbourne containing XVS switchers. NEP has been using this setup multiple times a week for regular broadcasts that are produced then delivered to the broadcaster via SMPTE ST 2110.
Innovation in live remote production: Visitors to NAB will be able to witness Sony’s latest live production innovations in action through a live remote production demonstration. At the Sony booth (C11001), an operational IP-enabled remote live production team will be connected to a team in Atlanta, where a processing room and exclusive Wide Area Network (Century Link) will be used to showcase Sony’s IP Live Production solutions, which can connect control rooms at broadcast facilities with live event venues over a thousand miles away, without compromising latency, switching or reliability.
 The number of I/O will differ according to the interface.
6. Sony’s PXW-Z280, World’s first 4K 3-chip Camcorder with new 1/2-type Exmor R CMOS Image Sensors Redefines Handheld Production Image Quality and Workflow
The XDCAM Model Has 4K 50p/60p, 4:2:2 10-bit, HDR capabilities, supports direct-to-air broadcasting with advanced network features
Sydney, 9 April 2018 – Sony is expanding its XDCAM line of professional camcorders with the new flagship handheld PXW-Z280. The new camcorder boasts three 1/2-type Exmor R CMOS sensors, delivering high sensitivity of F12 (59.94p), long zoom ratio and deep depth of field, which is extremely ideal for news gathering. In addition, the 3-chip sensors and 4K 4:2:2 10-bit add vivid imagery and delicate colour gradation. Enhanced network features, versatile formats and interfaces enable direct-to-air workflows, making this model ideal for broadcasters, production companies and documentary creation.
The PXW-Z280 is designed for easy use with features such as the advanced Face Detection Autofocus (AF) function. Users can select “Face Priority AF” – convenient for shooting the scene including human objects – as well as the newly introduced “Face Only AF”. This feature is important especially in more demanding 4K shooting applications such as recording interviews or lectures, where a specific person will automatically stay in pin-sharp focus when applied together with registration function of the face. A 17x zoom lens and three independent control rings with end-stop allow manual control of focus, zoom, and iris for quick and precise adjustment.
Sony’s unique Electronic Variable ND filter allows greater exposure control by varying the density of the ND filter during shooting while maintaining resolution and depth of the fields. The camera also supports S-Log3 that allows users to create beautiful imagery, and Sony’s Instant HDR workflow, which eliminates the need for color grading.
The PXW-Z280 features advanced network features to enable a secure, seamless wireless Electric News Gathering (ENG) workflow.
Based on the technology developed for Sony’s cloud-based ENG service, “XDCAM air,” the new camcorder uses Sony’s Quality of Service (QoS) for live distribution of high-quality broadcast content with the use of a Dual Link connection by multiplexing two cellular networks, assigning Planning Metadata, and browsing and getting clips in the recording media on camcorders from a distant broadcast station via the cloud. In addition, an integrated Wi-Fi module and Ethernet connector enable hybrid wireless/wired data transfer, remote control and monitoring from devices such as a smartphone, tablet or PC, equipping users with more flexibility in production.
A range of formats including XAVC Intra/Long, MPEG HD422, MPEG HD and DVCAM are available to support established workflows. PXW-Z280 also has various interfaces to fulfil the need of professional users. SxS card and SD card with optional adapter can be used as recording media, providing more choice for users. Four-channel audio recording with independent volume dials facilitates precise control of external input audio and an attached MI shoe microphone. Dual MI shoes provide cable-less connection with Sony’s UWP-D series wireless microphone receiver and use of a video light simultaneously. 12G-SDI function enables 4K 50p / 60p transfer between long distance using a single BNC cable.
The PXW-Z280 camcorder is planned to be available in July 2018.
 Use of microphone is optional
7. Sony further enhances Optical Disc Archive with media expansion and new enterprise class product line
Sydney, 9 April 2018 – At NAB 2018, Sony is announcing its continuous enhancement of Optical Disc Archive System with strong support from partner companies. Mitsubishi Chemical Media Co., Ltd. (MCM) has just signed a License Agreement this month with Sony to produce Optical Disc Archive cartridges. In addition, Qualstar Corporation (Qualstar) also entered into a Product Development Agreement for Enterprise Class Optical Disc Library with Sony in November 2017.
“We are excited to partner with Mitsubishi Chemical media and Qualstar. Their decision to be involved in the Optical Disc Archive business indicates the expansion of the technology in the industry.” said Mikio Kita, Senior General Manager, Sony Imaging Products and Solutions Inc. “Sony will provide a stable supply of Optical Disc Archive cartridges with Mitsubishi Chemical Media – a leading manufacturer of recordable optical discs under their global brand Verbatim. On another front, Sony will offer Enterprise Class Optical Disc Archive Library that targets larger capacity around 27PB with second generation 3.3TB cartridge. This will be co-developed with Qualstar, a designer and manufacturer of data storage solutions. We believe our partners’ support is definitely advantageous and will further benefit our valued customers.”
The Optical Disc Archive is a high-capacity, future-proofed media storage that acts as an on-site backup and asset management solution. Widely used by broadcasters, sports organizations and production companies, the solution is gaining traction in other fields where data archive is key, including corporations, schools and financial organizations. It delivers reliable long-term storage and robust operations with eco-friendly power consumption. The second generation of Optical Disc Archive system adopts optical media developed jointly by Sony and Panasonic. The second generation doubles the capacity of a single cartridge to 3.3TB with a reduced price.
With over 20 years of technical know-how and production, MCM is a leading manufacturer of optical discs that has a large market share of recordable optical discs including CD, DVD and Blu-ray Disc. MCM is also an official licensee to produce XDCAM professional disc since 2014. “We are glad to have the opportunity to work with Sony, an industry leader in the professional field, and are convinced that we can contribute to the growth of Optical Disc Archive System with the supply of high quality media and cartridges.” said Masahiro Taguchi, President of MCM.
Qualstar, with more than 30 years of expertise specializing in data storage, possesses the depth and breadth of expertise in the areas of LTO library development. Sony is confident that Qualstar’s mechanical and robotics technology is definitely beneficial to the development of Enterprise Class Optical Disc Library. “We are delighted by Sony’s confidence in our technology and proficiency in the areas of data storage solution,” said Steven N. Bronson, CEO, Qualstar. “Demand for large capacity data storage is rapidly accelerating in every industry with business owners looking for the best-suited archive solutions for their business needs. The Optical Disc Archive system is one of the optimum choices. We are extremely thrilled to work with Sony to design and develop the Enterprise Class Optical Disc Archive Library.”
Sony will be exhibiting at NAB, Stand C11001 at Central Hall, C-5, Las Vegas Convention Center from 9 to 12 April. Click here for more information.
About Sony: With a diverse portfolio of businesses across electronics, music, film, gaming and telecommunications, Sony is uniquely positioned to be the world’s largest technology and entertainment company. Sony Australia Limited and Sony New Zealand Limited are wholly owned subsidiaries of the Sony Corporation of Japan, a leading manufacturer of audio, video, communications and information technology products for the consumer and professional markets. Committed to producing innovative and quality electronic products, the range includes BRAVIA TVs, Cyber-shot digital cameras, Handycam camcorders, α digital SLR cameras and Walkman MP3 players as well as professional broadcast and production equipment. For more information on Sony Australia, visit www.sony.com.au or for New Zealand visit www.sony.co.nz